The largest immersive experience in any airport or public building in North America
The project reimagines the passenger experience by offering unexpected moments of magic within the world’s seventh-busiest airport.
GOAA’s Experiential Media Environment (EME) is transformative in moving well beyond state-of-art media design to create three (3) one-of-a kind “mediums” that are unique to Orlando International, and by integrating architectural design, multi-media content and interactive technology to create unprecedented forms of immersive engagement.
The EME is both the largest immersive experience in any airport or public building in North America and a ground-breaking technical feat in the mix of engagement technologies introduced to enhance the passenger experience.
The EME was designed by a world class team, comprised of 4 Florida-based companies and 4 Montreal based companies responsible for an array of destination defining projects throughout the world
The design of the three media features began with 2 mandates:
designed as a symbolic gateway within the multi-level Arrival Hall the suspended 4-story helical truss supports a 360º surround of 32 curvilinear 4mm LED displays
created as a center-point for the Palm Court, the main gathering place for departing passengers, the Moment Vault was designed as an interactive ‘media fountain’ that supports leisurely viewing from the exterior and interactive play within its interior.
designed to provide a dramatic first impression for arriving passengers and a send-off experience for departing guests, the 110-foot-long by 33-foot-high immersive media windows reveal panoramic vistas of Orlando and Central Florida
The Control System is built around the Isaac platform, unique in its ability to agnostically integrate diverse hardware and technologies, and to manage massive media loads:
Content design included a vast inventory of live action, CGI, generative, interactive, and real time digital capture to support distinct forms of engagement:
On this project, Nemesis 900 hosts a dozen VMs and in excess of 100 Terabytes of storage into a single 10U cluster.
The infrastructure section offers visual insights and historical data about the underlying infrastructure and system connections.
This project rely heavily on the native ISAAC / RealMotion integration for all content played on The Vault.
Las Vegas, NV
Illuminarium’s innovative technology infrastructure has been engineered to accommodate any kind of experiential content – a truly reprogrammable theater.
Abu Dhabi, UAE
This park brings together the beloved stories and characters from the studios’ unparalleled collection of Looney Tunes, Hanna-Barbera, and DC Entertainment super heroes in a world-class experience unlike any other.
Oversize digital boxes suspend from the ceiling, transforming the city’s newest lobby redevelopment into an immersive digital art destination.
Los Angeles, CA
The 300,000 square foot museum offers immersive and dynamic displays that explore the art, technology, artists, history and social impact of films through a variety of diverse exhibits.
The Integrated Environmental Media System (IEMS) has been designed to create both an unprecedented passenger experience and a new source of non-aeronautical revenues for LAX.
New York, NY
28 Liberty is a high-end residential tower with artistically designed digital content. It includes a 34-foot by 25-foot LED lobby display and LED ribbons in the retail area that showcase dynamic visuals.
Setting the $1.5 billion building apart from the night sky is a custom LED media façade that spans the entire 34-story structure and follows the curvature of the electric guitar shape.
New York City, NY
The digital displays at The Shed—81 screens spanning 9 floors and 200,000 square feet—are a cornerstone of its visitor experience and require a system as flexible and unique as the building itself.
The state-of-the-art attraction provides guests with an exciting flight simulation over some of the country’s most iconic natural wonders, hard to reach locations and picturesque scenery.