Enhanced Aesthetics

The Integrated Environmental Media System (IEMS) is an aspect of the new terminal that focuses on the engaging passenger experience. The IEMS Project -- directed by MRA International and designed by Sardi Design -- is comprised of seven iconic, architecturally-scaled media features built within the new terminal’s architecture and designed to enhance a particular aspect of the passenger departure or arrival experience.

Carefully-curated multimedia content produced by Moment Factory and brand content produced by Digital Kitchen celebrate the joy and romance of travel and highlights Los Angeles’ unique personality as a world-leading creative hub.  It is the first media system to synchronize multiple features through a state-of-the-art, content-management system that creates an integrated environmental experience based on intelligence from live data, including flight departure and arrival information, and passenger interactions.  Airport officials expect to later program the IEMS to also serve as a source of non-aeronautical revenues through corporate sponsorships.

The content management system was designed by Smart MonkeysInc., and Electrosonic Inc. performed systems engineering and integration.