The unprecedented 450-ft-tall, electric guitar shaped hotel with 30,000 linear feet of programmable LEDs.
Setting the $1.5 billion building apart from the night sky is a custom LED media façade that spans the entire 34-story structure and follows the curvature of the electric guitar shape.


This project relies heavily on the native ISAAC / RealMotion integration for all content played on the hotel façade.
Compositions are fundamental to the operational workflow, providing content editing to non-technical users.
ISAAC was selected for its compact footprint coupled with a high level of reliability and performance.
See how these breathtaking projects are utilizing ISAAC.
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Houston, TX
This innovative and immersive LED installation redefines airport displays.

New!
Kansas City, MO
The National WWI Museum and Memorial is redefining immersive storytelling. Here, history isn’t just learned—it’s felt through connection with the past.

Las Vegas, NV
Built to deliver the next generation of experiences with cutting-edge technologies that enable multi-sensory environments at an unparalleled scale. It is the largest spherical structure in the world.
